The benefit of this AI request
Understand how your product stacks up against the main competitors in your target market. Use this request to compare your offering with five alternative tools. The AI assistant generates a quick summary of each tool — including strengths, weaknesses, and differentiators — followed by an analysis of what makes your product stand out. It also makes recommendations about which tool best suits different customer needs. These insights help you anticipate emerging threats, identify gaps your solution can fill, and strengthen your go-to-market strategy.
The request
Example output

Tips to get the best results
Specify your target market, ideal customer, and competitors for more precise results
Adjust the criteria you want to include in your analysis — such as pricing, top features, or user feedback
Include a link to your website with key details about your product as a baseline for comparison
Add custom instructions to apply your company's style guide
Refine the output by running the prompt multiple times with updated details
How to get started
Open a note in the Aha! workspace where you want to create the competitive analysis
Click the sparkle icon to open the AI assistant
Click the + icon in the prompt box and select Search the library
Search for and select the Competitive analysis request
Run the request and review its output
Click Insert to place the analysis in the note and share it with the team
Click the star icon to add the request to your favorites in your personal settings
About the AI assistant in Aha! software
Accelerate your work with AI. The AI assistant in Aha! software is purpose-built for product development teams. It draws on advanced models from OpenAI, Anthropic, and Google, automatically selecting the best one for each task. Use it to instantly create text, records, reports, wireframes, whiteboards, and prototypes. You can also modify, link, and analyze key information in your account.
Choose from a library of pre-built prompts — including requests, instructions, and agents — that are tuned for product development work. Or create your own to support workflows that are unique to your team. The AI assistant automatically tailors responses based on the Aha! record you are working on and can reference and retrieve other records in a prompt or report. Give it a try today and change the way you plan and build products.
